Why Level Up Works

Does this sound familiar?

If you are learning to play tennis, dance, sing, paint – do you become great by simply watching videos, reading books, or listening to podcasts? The fastest way to mastery is by working with a coach or mentor, practicing, building on your skills and being evaluated. This is Level Up but for your life, mental performance and daily execution — and Dr. Jason Selk and Dr. Ellen Reed will be there every step of the way.

Guided, Experiential Coaching App for Self-Improvement

The ONLY L.I.F.E-based coaching app that teaches you the proprietary cognitive-science-driven, 4-minute daily ritual for maximizing your potential developed by Jason Selk – coach to CEOs, Hall of Famers and champions in every field for more than 20 years.

L earn

Cognitive science

I mplement

Every new tool
and skill

F ine-Tune

Via training and

E xecute

Daily winning game


Knowledge (like watching videos, reading books, listening to podcasts) creates NO change without IMPLEMENTATION and REPETITION to drive MASTERY.

Improving poor executive function is Your Ticket to High Performance

The real and immediate benefits

Reduced stress and anxiety
Sense of accomplishment and satisfaction
Fulfillment from being accountable
Greater success as only you can define
Elevated self-confidence
Over time, much improved sleep, health and happiness
All add up to GREATER SUCCESS.
No payment method upfront. Zero strings.

Level Up is Based on Proven Science

The science is quite simple, there’s no secret. The chemistry and biology of the human body is well-known. To create a self-perpetuating positive success cycle, your brain must release neurotransmitters referred to as DOSE: Dopamine, Oxytocin, Seratonin, and Endorphins.

But you may be feeling unsatisfied because your brain more often produces cortisol which places you in constant fight or flight mode leading to stress, anxiety, and maybe even depression.

Level Up goes beyond the traditional online course — it is a mobile app that teaches you through videos, hands-on practice and action-driven repetition to perform better each and every day. Your self-confidence will increase, you will have more success, AND you will be more happy and healthy. This science-backed 3-minute 40-second daily template for living takes time and effort to get started — about 10 minutes a day for the first 6-8 weeks. Then you will continue to use the app to sustain the positive habits and learn new tools and behaviors to be more happy and healthy.

You can’t ever binge on Level Up — you learn and master each technique one at a time. We believe the abundance of information causes cognitive overload in other methods of learning, and so we don’t dump everything all at once. Level Up is unlike anything else out there because the golden rule of our method is minimal time and effort with maximum impact.

  • opamine
  • xytocin
  • eratonin
  • ndorphins

Minimal Time and Effort with Maximum Impact

We will never overcoach. Each day, you will learn one nugget via video that’s on average 3-5 minutes. You’ll then immediately practice that one learning in the app. The next time you train (we recommend 3-5 times a week), you’ll learn another nugget (on most days), practice the new tool and incorporate that into the building blocks of the 3-minute 40-second daily routine. And perhaps most important, this minimal daily effort will influence and drive success for your entire day.

What’s Expected of You

Like the final phase of L.I.F.E., you must EXECUTE every day. As legendary coach John Wooden said it best, “Nothing will work unless you do.” And while your success, health and happiness are the highest priority, realistically whatever program you incorporate into your life likely will not be given the amount of time commensurate with its importance.

Whether that is how it should be or not, that’s reality and expecting you to spend hours a week reading, listening, meditating, visualizing, breathing, etc. simply is not realistic. Life is BUSY. And if there is one principle that lives above all else in Dr. Selk’s coaching, it’s to NEVER OVERCOACH based on the principle of channel capacity (covered in the program).

So while Level Up isn’t structured to require hours of work each week, we do expect that in the first 2-3 months you spend 5-10 minutes in the Level Up app almost every day — ideally 5x a week (7 is not necessarily better) and never less than 3x. You’ll never spend more than that per day, as eager as you may be, you will be limited to working on one chunk each 24-hour session. After you’ve learned the 3-minute 40-second daily ritual, most days you may only spend that much time in the app — and only every few days you may be shown a new lesson or a deeper dive into your progress evaluation.

So start your journey today and commit to a better life — if the word that creeps into your mind is later, LATER in most cases means NEVER. If life feels more empty than it should and you are HUNGRY, what do you have to lose? Use Level Up 5-10 minutes a day for two weeks ENTIRELY FREE and walk away if you don’t feel an IMMEDIATE positive impact not just for the 4 minutes but your entire day.

No payment method upfront. Zero strings.

Your Transformation Journey

The first 15 or so lessons teach you simple techniques. Momentum is key and keeping learning simple will drive belief and commitment early. We will use that momentum to then dive into the existential topics that will drive your day-to-day decisions – you will map out your purpose and life you really want to live years from now. We will teach you how to do this and give you examples. Ultimately, if you feel your life may not be going anywhere, perhaps it’s because you haven’t mapped out where you want to go?

If Level Up does not have a noticeable impact within the first 2 weeks (100% free), simply walk away – and keep searching because you deserve it. But if you are like everyone that has had a reason to visit this page and try the app, we are 100% sure that Level Up will be the best investment in your life.

Choose Science over Suffering, Unrealistic Superhuman Will Power, Overwhelming To Dos

Once you’ve learned the basic daily template over 6-8 weeks (depends on your pace), you will be evaluated regularly through data analysis and eventually via live coaching with ways to continually improve. Lesson content will continue for months and years to come to keep reinforcing brain science and teach new tools for performing in different life situations. Your self-confidence will soar – the single biggest variable to human performance.

If you can cut all sugar, eat a strict diet without ever cheating, work out twice a day for 45 minutes each, drink a gallon of water, build dozens of good habits by reading and whatever else you are challenged to do, keep going. Our top motivation is to help others, so if what you are doing is working great, don’t stop. But if you are like the vast majority who struggle with self-discipline, good habits, positivity, accountability and self-confidence, give Level Up a try for 2 weeks entirely free.

My Coaching Story

I’m Dr. Jason Selk, and with my partner Dr. Ellen Reed, we have over 40 years of COGNITIVE SCIENCE research for success (however you define success). Four decades of research, coaching, and learning has been distilled into a 4-minute daily ritual that is ACTION-DRIVEN, a template you follow to achieve your dream life. The app forces self-discipline and accountability so that you will achieve the success that you have been working towards. Through the Level Up app, we coach you step-by-step how to make this daily ritual a habit and integrate it into your daily routine.

You can read more about our careers in the About Us page. In my case, I started off as the sports psychologist for the St. Louis Cardinals helping the team win two World Series Championships right after getting my PhD. I have been blessed to work with countless professional athletes, CEOs, Olympians and some of the most elite performers walking the planet.

List of Lessons for First Few Weeks

Watch the first two lesson videos as a preview and read exactly what we cover in the first 2-3 months, but keep in mind TRUE MASTERY and IMPACT only happens with ALL 4 PHASES of L.I.F.E. in the Level Up experiential coaching app.
More Lessons and Exercises
The coaching lessons and daily exercises continue for the length of your membership with new tools and techniques to continue your personal growth journey towards reaching your full potential and enjoying a happier and healthier life.
No payment method upfront. Zero strings.

Frequently Asked Questions

Who is Level Up meant for?
Level Up is used by professional athletes and Olympians to Fortune 100 executives, financial advisors to aspiring high school varsity players, tired moms, lost husbands and anyone looking to improve their performance to win more (however that is defined for you) with less stress and more joy.
Why do I need Level Up?
Sadly, the world and our lives have become busier, wealthier, with more choice and opportunity than ever before BUT less happy, more stressful and with higher anxiety for the majority. Use Level Up to win more or win the same but with less stress and lots more joy.
Why does Level Up incorporate mental toughness training as part of its promise to help with career advancement and upgrading lifestyle?
Mental toughness can have a positive impact on your career and income in several ways:

  1. Enhanced Focus and Clarity: Mental toughness can help you improve your focus and clarity, enabling you to set clear goals and priorities. This clarity can lead to better decision-making and improved performance in your career, ultimately increasing your chances of success and higher income.
  2. Increased Confidence: Mental toughness can boost your self-confidence and self-belief, helping you overcome self-doubt and perform at your best. Confidence is essential for taking on new challenges, seizing opportunities, and negotiating for better career prospects or income.
  3. Improved Resilience and Stress Management: Mental toughness equips you with strategies to handle stress, setbacks, and challenges more effectively. Resilience allows you to bounce back from difficulties, maintain a positive mindset, and stay motivated in pursuit of your career goals, ultimately leading to higher income potential.
  4. Enhanced Leadership Skills: Mental toughness can improve your leadership abilities, such as communication, decision-making, and interpersonal skills. Strong leadership skills can open doors to promotions, greater responsibilities, and higher-paying positions.
  5. Optimized Performance and Productivity: Mental toughness can help you develop effective habits, routines, and strategies to maximize your performance and productivity. This can lead to greater efficiency, higher-quality work, and increased value to your employer or clients, potentially translating into career advancement and higher income.
  6. Improved Work-Life Balance: Mental toughness emphasizes the importance of work-life balance, helping you manage your time, set boundaries, and prioritize self-care. Achieving a healthier balance can lead to reduced burnout, increased job satisfaction, and improved overall well-being, indirectly contributing to your long-term career and income potential.

The specific impact on your career and income will depend on various factors, including your commitment, application of strategies, and external circumstances.
How can mental toughness help with my life goals?
Mental toughness refers to the ability to remain strong and resilient in the face of challenging or stressful situations. It's about having the inner strength and determination to persevere, even when things get tough.

People who are mentally tough are able to stay focused on their goals, handle setbacks and failures with grace, and bounce back quickly from adversity. They are also able to stay calm and composed under pressure, and are able to maintain a positive outlook and mindset, even in difficult circumstances.

Overall, mental toughness is an important trait that can help you succeed in all aspects of life, from your personal relationships to your professional pursuits.
What is mental fitness and how can it help me?
Mental fitness refers to the state of your mental health and wellbeing, and your ability to cope with the challenges and stressors of everyday life. Just as physical fitness is important for maintaining good physical health, mental fitness is important for maintaining good mental health.

Having good mental fitness can help you in many ways. For example:

  1. Improved resilience: When you are mentally fit, you are better able to bounce back from setbacks and challenges. You are able to maintain a positive outlook and mindset, even in difficult circumstances.
  2. Better stress management: Mental fitness allows you to manage stress in a healthy way, which can help reduce the negative impact stress can have on your physical and mental health.
  3. Improved mood: Good mental fitness can lead to a more positive mood and outlook on life.
  4. Better cognitive function: Mental fitness can improve cognitive function, including memory, attention, and problem-solving skills.
  5. Improved relationships: When you are mentally fit, you are better equipped to handle relationships and social situations, which can lead to better communication, more meaningful connections, and healthier relationships overall.

There are many ways to improve your mental fitness, such as practicing mindfulness, engaging in regular exercise, getting enough sleep, and seeking professional help if needed. The Level Up program is designed to help you build mental fitness through daily mental training.
What is the best way to learn to be mentally tough?
It is essential to understand that mental toughness is ABNORMAL. Our brains are designed so that we recognize all that is going wrong with our lives and our world before focusing on solutions and positivity. This is normal. Unfortunately, normal in this case makes us incredibly susceptible to stress, worry, anxiety, pressure, and underperformance. Just like you can learn any other skill, you can learn to be mentally tough. Like anything else, it just takes practice and consistency. Level Up provides this practice and consistency like nothing else out there. You will learn to be better able to RECOGNIZE your negative thought patterns, and know how to REPLACE them. You will set SPECIFIC goals, and gain the confidence that you are doing what it takes each day to achieve those goals. Through the Level Up app, you will RETRAIN your brain each day to make mental toughness your new normal.
What is experiential learning, and why is it better?
Didactic learning is the traditional approach to learning where information is presented in a lecture-style format, while experiential learning involves a more hands-on, interactive approach where learners actively engage in the learning process through practical activities, experiments, and real-world experiences. In didactic learning, the teacher is the primary source of information, while in experiential learning, the learners are encouraged to discover and explore knowledge on their own through experimentation and reflection.

Level Up works better than reading books or watching online video courses because the program is designed with experiential learning methods. Each masterclass video lesson incorporates only one topic such as self-confidence, and your performance coach explains the biological basis for normal human behavior and how to train your mind to improve your outcomes. Then you're guided through prompts in the app to practice this mental training on a daily basis. After a few days of practicing each technique, you will watch another video lesson and another practical activity will be added to your daily mental training. You can skip the video lesson anytime if you don't have time to watch that day. In 30-45 days you will complete the foundational lessons to create your personalized 3-minute, 40-second daily mental training. If you continue with this daily mental training, you should see significant improvement in your overall success, health and happiness.
Is my data in the app private and secure?
Absolutely. Being as honest as you can as you train ensures the best outcome, so we take privacy extremely seriously. All of your personal information and data that you enter in the app are stored in encrypted form to ensure that nobody, inside or outside of the company, can view or access any of your data.
How do I use Level Up?
As you progress through Dr. Selk's curriculum, you will learn new methods and practice with Dr. Selk and eventually train and retrain your brain. All of that without spending more than 5-10 minutes each day.

Dr. Selk firmly believes in simplification and NOT over-coaching, the biggest mistake of many coaches. You will learn and master each nugget, perfectly programmed to make it easy via software with every nugget progressing towards mastery.

The very best way to use Level Up is on your smartphone. Level Up is built as a progessive web application, cutting-edge mobile application software, allowing you to access Level Up on any mobile device. Easily add Level Up to your homescreen like other native apps and benefit from having Dr. Selk coaching you when you need it with the convenience and access of your phone.
How do I download the app?
You don't have to download the app. Level Up is developed using Progressive Web App technology that takes advantage of the latest technologies to combine the best of web and mobile apps. You experience the same responsive interactions within the app, notifications, and touch screen gestures you expect without downloading an app from the App Store or Google Play, taking up storage, and waiting forever for developers to fix issues or enhance features.

However, to get the best feature of having instant access to the Level Up app from your device home screen, you need to follow a few simple steps that take less than 30 seconds. After you sign up, follow these instructions to add Level Up to your home screen.
How much does Level Up cost?
For the first time ever, Dr. Jason Selk has digitized his proprietary mental performance method that combines concepts he has written about in his bestseller books with video lessons AND interactive training software to replicate what only a few thousand people have experienced in the past two decades of Dr. Selk's work.

Clients who learn this exact method via live sessions would pay in excess of $12,000 and much more to train with Dr. Selk in person. With a current wait list of more than a year, Dr. Selk is excited to bring Level Up to anyone who is looking for a positive and major impact in their life.

All past clients have experienced positive transformation, and Dr. Selk is so confident you will too, your results are 100% guaranteed. You can use the Level Up app for free for 10 training sessions. After you sign up with full membership, if you don't see the results you are looking for, you can cancel anytime and receive a prorated refund for the remaining days in your subscription — ZERO questions asked.
How do I get a refund?
Though 100% of all past clients of Dr. Selk have experienced positive transformation, if you don't see the results you are looking for, you can cancel ANY TIME. By cancelling, you will be refunded the portion of your membership you do not use so there is ZERO risk.

Like any new skill and transformation, mastery takes time and effort so we ask that you try Level Up for 30 days. Then anytime after that, simply go to your profile page in the Level Up app, tap on the subscription, and then tap the Cancel Subscription button. Your prorated refund for the days remaining in your membership will be processed with ZERO questions asked.